ABOUT DOOBLUHVUY

Doobluhvuy is for those who defy a single mold.

A brand born from contrast, attitude, and quiet confidence — where boldness doesn’t shout, it moves with intention. Doobluhvuy is a celebration of duality — not choosing one version of yourself over another, but owning every side in harmony.

Some days, you seek structure: clean lines, grounded forms, the weight of certainty. Other days, you move with fluidity: intricate shifts, unexpected edges, the freedom to bend and evolve.

Minimal or experimental, it’s always a presence.

doobluhvuy

DOO-BLe-VEH

A twist to the pronunciation of 'W' in French, 'double V', the name reflects our founder's desire to create something truly unique for herself that also represents the essence of the brand.

It’s not a made up word, but rather a name that carries its own distinct meaning — "embodying the concept of having dual versions of oneself and embracing both equally."

THE JEWELRY

A balance of understated cool and raw energy—Doobluhvuy is where streetwear meets statement jewelry. The pieces move between two distinct yet equally bold styles:

Sleek & Structured – Heavy yet minimal, warm-toned metals, clean lines. Effortless, but never basic.
Fluid & Edgy – Detailed yet strong, cool-toned metals, organic movement. A little undone, but always put together.

Find your BoldAbout Jewelry